Press Release - Barnes & Noble’s Get Pop-Cultured Celebrations Continue at Stores Nationwide - Week of July 28 Events and Offers

PRESS RELEASE

Barnes & Noble’s Get Pop-Cultured Celebrations Continue at Stores Nationwide The Week of July 28 Events and Offers Include: August 1 Frozen Friday: Cool Off with Olaf!, August 2 Marvel® Day and August 3 James Patterson Day

Enter the Get Pop-Cultured Sweepstakes from NOOK® for a Chance to Win a $1,000 Barnes & Noble Gift Card, a Deluxe Warner Bros. Studio VIP Tour, Plus Other Great Prizes

New York, New York – July 29, 2014 – Barnes & Noble, Inc. (NYSE: BKS), the nation’s largest retail bookseller and the leading retailer of content, digital media and educational products, today announced even more special events in all stores nationwide during the week of July 28 as part of Get Pop-Cultured with Barnes & Noble, a month-long pop culture celebration. On Friday, August 1, at 7 pm Barnes & Noble stores nationwide will host an exclusive “Frozen Friday: Cool Off with Olaf!” sing-along, as well as fun Storytime events and themed crafts and activities. Barnes & Noble will also host Marvel Day on Saturday, August 2, featuring fun activities, giveaways and exclusive product offerings. Additionally, Barnes & Noble is excited to announce a special James Patterson Day on Sunday, August 3, which includes an unbeatable one-day only, buy 1 get the 2nd free (titles of equal or lesser value) in-store offer on all James Patterson books and audiobooks, including adult, teen and children’s titles. For more information on these great events and offers, and everything else that’s happening during Get Pop-Cultured month, customers can visit their local Barnes & Noble store or www.bn.com/GetPop-Cultured.

Frozen Friday: Cool Off with Olaf – August 1 at 7pm
Barnes & Noble is celebrating Disney’s Frozen, the highest-grossing animated film of all time, with a “Frozen Friday: Cool Off with Olaf!” sing-along and Storytime event on August 1 at 7 p.m. Fans of Olaf, everyone’s favorite summer-loving snowman, are invited to a sing-along of Olaf's “In Summer” song, a special Storytime, and crafts and activities such as building a sand castle and making a snow cloud and snowflakes. Frozen Friday will thrill fans of all ages and prove to be the coolest summer celebration this year!

Marvel Day – August 2
Marvel is celebrating its 75th anniversary this year and Barnes & Noble is honoring that milestone with a special Marvel Day on August 2, featuring fun activities, giveaways and product offerings.  With the release of Guardians of the Galaxy on August 1, customers will want to explore Barnes & Noble's vast Marvel offerings and will have the chance to win a variety of merchandise including Marvel tote bags and Marvel 75th Anniversary posters.

James Patterson Day – August 3
James Patterson has broken almost every record for a bestselling author. He is the first author to achieve 10 million in eBook sales, and holds the Guinness World Record for the most #1 New York Times bestsellers of any author. Since Patterson puts the pop! in popular fiction, Barnes & Noble is hosting a James Patterson Day on August 3 at all stores nationwide with fun events and activities, special giveaways, and an exclusive one-day only, buy 1 get the 2nd free (titles of equal or lesser value) in-store offer on all James Patterson books and audiobooks, including adult, teen and children’s titles. All Barnes & Noble stores nationwide will also feature a lifesize James Patterson standee and fans will be able to take pictures with the cutout to post on social media and share with their friends. In addition, James Patterson will join in the Get Pop-Cultured fun in person with an appearance at the Barnes & Noble in White Plains, NY on August 3 at 2pm, for a special talk and booksigning for his new book, Homeroom Diaries.

Get Pop-Cultured Sweepstakes from NOOK
Customers can enter the Get Pop-Cultured NOOK Sweepstakes for a chance to win a $1,000 Barnes & Noble Gift Card and a deluxe Warner Bros. VIP Studio Tour for two in Los Angeles, CA, plus many other great prizes. Already, tens of thousands of Barnes & Noble customers have entered to win these great prizes, and customers still have time to get to their local store for a chance to win. To enter, visit the NOOK Boutique™ at any Barnes & Noble store anytime between July 18 and August 10 and look for the specially created Get Pop-Cultured NOOK App™ on the displayed NOOK devices.

Get Pop-Cultured on Social Media
Pop culture fans should follow Barnes & Noble on Twitter, Instagram, and Tumblr, and like Barnes & Noble on Facebook for the very latest information on Get Pop-Cultured with Barnes & Noble, including announcements about upcoming events and promotions. Pop culture fans can also follow NOOK on Facebook, Google+ and Twitter. Fans can use the hashtag #getpopcultured to keep up with the very latest news, events and giveaways around Get Pop-Cultured.

Throughout the month Barnes & Noble will be announcing many more exclusive events, including exciting author appearances and signings, as well as giveaways and exclusive content and products. For a full schedule of local events and author appearances, and for more details regarding giveaways, competitions and sweepstakes, visit www.bn.com/GetPop-Cultured.

About Barnes & Noble, Inc.
Barnes & Noble, Inc. (NYSE: BKS) is a Fortune 500 company and the leading retailer of content, digital media and educational products.  The Company operates 661 Barnes & Noble bookstores in 50 states, and one of the Web’s largest e-commerce sites, BN.com (www.bn.com).  Its NOOK Media LLC subsidiary is a leader in the emerging digital reading and digital education markets.  The NOOK digital business offers award-winning NOOK® products and an expansive collection of digital reading and entertainment content through the NOOK Store® (www.nook.com), while Barnes & Noble College Booksellers, LLC operates 700 bookstores serving over five million students and faculty members at colleges and universities across the United States.

General information on Barnes & Noble, Inc. can be obtained by visiting the Company's corporate website: www.barnesandnobleinc.com.